Each year, one in nine babies is born prematurely, and the right medical equipment can mean life or death. But with equipment costing tens of thousands of dollars, how do we raise awareness and donations to ensure hospitals have the tools they need?
This campaign was submitted for Young Lions Cyber 2017
Co-AD: Kathryn Carpenter
With installation on the day you move, Cox takes the complication away so you get back to the moments that really matter.
What if all your favorite entertainment was all in one place? Now that Netflix is on the Contour platform, it is – and it's awesome. What better way to show that excitement than through your favorite characters? Campaign ranges from OLV to carousel and static link posts.
With over 8 grams of protein, no added sugars, and all the nutrients you need, milk is the original super drink. With new retail technology, we designed interactive in-store displays that kept consumers guessing all the way until the end.
We had 996,843 retail impressions, 15,301 cooler engagements, and shoppers spent an average of 30+ seconds engaging with the coolers.
From more DVR storage to HBO and internet upgrades, Cox Xtras make your home better for as little as $5. Extras like that can make all the difference... Kind of like with this flash mob—or even this epic battle.
This is Contour, the TV experience that makes it easy to find and watch live TV, On Demand, DVR—and now, Netflix.
Introducing a new internet brand that offers you complete control of your service: an all-in fixed price, no contract, no commitment, and most importantly—no surprises. To introduce the service, a responsive brand landing page was created across desktop, tablet and mobile.
Microsite built to instruct and aggregate sweepstakes submissions for prizes tied to the U.S. Olympic Team in Rio.
The 360 campaign itself made 1.7 billion impressions, increased milk sales nationwide by 2.7%, and the microsite itself averaged 16,000 hits per week prior to and during the Olympics.
Conceptual print campaign showing how the brand is closing the distances of time, space, and frontiers unknown.
VP Creative Director: Gene Varnado
Senior Copywriter: Deepak George
Futura, one of the most well known typefaces, relies on perfect circles and geometric shapes to create letterforms. By using this typeface as a structure, Maze was created.
With influences from the geometry of Futura, dynamism of mazes, and a hint of the ornate aesthetic of Art Deco, Futura Maze creates pathways in every individual letterform.
Created by award-winning copywriter John Claxton, the Clark Street Bridge School of Writing is an immersive experience. Story-like in nature, scored to music and performed live, it is meant to increase our understanding of writing and our understanding of ourselves.
By emphasizing the 24/7 aspect of their new security product, we showed that Cox Business Security is security that means business.
Tactics range from a 30 second TV spot, print, OOH and other internal collateral.
With over 6 million TV, Internet and Phone subscribers across the country, we created a personalized onboarding experience to welcome new customers into the fold.
2015 David Ogilvy Awards: Gold in Technology
2015 CADM Tempo Awards: 1st place in Loyalty/Frequency Marketing, 2nd place winner in Email, 3rd place in Interactive Marketing Campaign